12/15/10 1:07:10 -- Marietta, , GA
Carole Aebersold with her daughters, Chanda Bell, left and Christa Pitt, right, with elves.
-- Carole Aebersold and her daughter Chanda Bell wrote a children's book, "The Elf on the Shelf" a few years ago. It was turned down by all the major publishing houses. It is now NO. 3 on USA Today's Bestselling Bookslist. It's a phenomenon. Chanda's twin sister Christa Pitt is a co-CEO in the company. --
Photo by Michael A. Schwarz, USA TODAY contract photographer